# Doing CX Right > 1Stacy Sherman, customer experience and service keynote speaker \& advisor, helps leaders boost revenue and retention the right way\. Learn more Generated by Yoast SEO v28.5, this is an llms.txt file, meant for consumption by LLMs. ## Pages - [Research](https://doingcxright.com/research/): Companies are investing more in customer experience than ever before, yet many still struggle to retain customers and win new ones\. That contradiction led Stacy Sherman to ask a simple question: What is driving customer decisions today, and how can companies gain a sustainable competitive advantage? The answers are not what you think\. Get the research now, including actionable strategies to boost results\. - [Speaking](https://doingcxright.com/speaking/): Looking for an award\-winning customer experience leader known to Wow The Crowd whether speaking in person or virtually? Contact Stacy Sherman now - [Home](https://doingcxright.com/): Learn how Stacy Sherman, customer experience \& service speaker, author, and advisor, can help you accelerate income from existing clients \& boost referrals for sustainable growth - [Contact](https://doingcxright.com/contact/): Contact Stacy Sherman for mentoring, keynote speaking, podcasting, media \& collaboration opportunities about DOING customer experience and service right - [About Stacy Sherman](https://doingcxright.com/about-stacy-sherman/): Stacy Sherman, professional speaker, advisor, and customer experience practitioner, helps businesses double their income from existing customers, maximize referrals, and increase staff retention for sustainable growth\. Learn more now\. ## Posts - [How To Make Your Brand Tattoo\-Worthy](https://doingcxright.com/how-to-make-your-brand-tattoo-worthy/): Can you imagine employees and customers loving your brand so much that they’d consider or actually get a tattoo of the company logo? Hard Rock Cafe has documented cases of this happening among both staff and guests, and it is not a marketing stunt\. It comes from a specific, repeatable approach to strengthen company culture and the customer experience\. Jim Knight joins Stacy Sherman's Doing CX Right® podcast to explain exactly how to achieve sustainable success wherever you work\. - [20 Easy Ways To Celebrate CX Day and Customer Service Week](https://doingcxright.com/20-easy-ways-to-celebrate-cx-day-and-customer-service-week/): What is CX day and Customer Service week all about? Learn The Who, what, why, and how to celebrate the global event, plus keep the momentum going to boost revenue, retention, and brand reputation the right way\. - [Driving Positive Outcomes During CX Day, Customer Service Week \& Beyond](https://doingcxright.com/driving-positive-outcomes-during-cx-day-and-customer-service-week/): CX Day and Customer Service Week are celebrated nationally every October\. Learn practical ways Greg Melia and Stacy Sherman recommend to celebrate customers, employees, and agents for better business results\. - [How to Retain Customers Who Never Had a Reason to Leave Until Now](https://doingcxright.com/how-to-retain-customers-who-never-had-a-reason-to-leave-until-now/): Customer retention is never guaranteed, no matter how long a company has gone without real competition\. Michelle Musgrove joins Stacy Sherman's Doing CX Right® podcast to explain how she builds the internal case for CX investment before a competitor forces the issue and closes the loyalty gap along the way - [The Ultimate Leadership Advantage AI Can Never Replicate](https://doingcxright.com/the-ultimate-leadership-advantage-ai-can-never-replicate/): When every company uses identical technology, human\-centric leadership becomes your biggest competitive differentiator\. Clearsource BPO co\-founder Nate Spears joins Stacy Sherman's Doing CX Right podcast to reveal 5 new ways to attract top talent, inspire discretionary effort from frontline teams, and build a winning team that keeps customers loyal\. ## Popup Themes - [Default Theme](https://doingcxright.com/?post_type=popup_theme&p=623) - [Content Only \- For use with page builders or block editor](https://doingcxright.com/?post_type=popup_theme&p=14939) - [Floating Bar \- Soft Blue](https://doingcxright.com/?post_type=popup_theme&p=12043) - [Light Box](https://doingcxright.com/?post_type=popup_theme&p=624) - [Enterprise Blue](https://doingcxright.com/?post_type=popup_theme&p=625) ## Type - [section](https://doingcxright.com/layout_type/section/) - [module](https://doingcxright.com/layout_type/module/) - [row](https://doingcxright.com/layout_type/row/) - [layout](https://doingcxright.com/layout_type/layout/) ## Module Width - [regular](https://doingcxright.com/module_width/regular/) - [fullwidth](https://doingcxright.com/module_width/fullwidth/) ## Scope - [not\_global](https://doingcxright.com/scope/not_global/) - [global](https://doingcxright.com/scope/global/) - [non\_global](https://doingcxright.com/scope/non_global/) ## Optional - [Sitemap index](https://doingcxright.com/sitemap_index.xml)