How To Measure Customer Loyalty (NPS & Beyond)

by | Aug 13, 2021 | DoingCXRight®‬ Podcast | 0 comments

Stacy Sherman interviews  Rob Markey, co-founder of the Net Promoter System (NPS) at Bain & comapny about the meaning and evolution of NPS, misperceptions, and ultimate questions to measure customer loyalty.

During the episode, you’ll learn:

  • What is Net Promoter NPS and what is it NOT.
  • Proven tactics to measure customer brand perceptions through NPS and beyond.
  • Which brands are doing customer experience right and learnings.
  • How to maximize satisfaction along the customer journey to improve results.
  • Leadership advice to elevate your own work/life experiences
  • More ways to measure customer loyalty beyond NPS and more

JOIN ME ON THE CX JOURNEY

*All views expressed are Stacys and do not reflect the opinions of or imply the endorsement of employers or other organizations.

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