How do you make customers your hero? What makes them stick? My guest Adam Toporek brings us up to speed on the current reality and how to be the go-to brand that customers choose instead of competitors. We dive deep into why and how to create hassle-free and frictionless experiences in ways you likely didn’t think of.
- Why CX is not only for big companies
- How we can ease friction
- What we can do to avoid the hassle for our customers
- How technology is changing our human connection with our customers
- How we can convince a leader to make changes
- Advice for entrepreneurs
About my Guest
Adam Toporek is an internationally recognized customer services expert, keynote speaker, and customer service trainer that aids organizations build better relationships with their customers by forging new strategies, training, and improving lines of communication.
He is the author of Be Your Customer’s Hero, the founder of the Customer That Stick® blog, and a co-host of the Crack the Customer Code podcast. As an experienced thought leader, he has regularly ranked top and cited in Entrepreneur, Forbes, and over 200 other media publications.
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