How To Create A Frictionless Experience To Get & Keep Customers
How do you make customers your hero? What makes them stick? My guest Adam Toporek brings us up to speed on the current reality and how to be the go-to brand that customers choose instead of competitors. We dive deep into why and how to create hassle-free and frictionless experiences in ways you likely didn’t think of.
- Why CX is not only for big companies
- How we can ease friction
- What we can do to avoid the hassle for our customers
- How technology is changing our human connection with our customers
- How we can convince a leader to make changes
- Advice for entrepreneur
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About Madalyn Sklar
Mission: help people across the globe optimize their Twitter strategy, one tweet at a time.
*Ranked #1 Social Media Power Influencer in Houston, TX
*50 Must-Follow Women Entrepreneurs - Huffington Post
*50 Incredible Women in Marketing to Follow - Search Engine Journal
*Top 100 Digital Marketers (#21) - Brand 24
*Speaker at Social Media Marketing World - 2016, 2017, 2018, 2019
"I am very passionate about one thing: teaching people (entrepreneurs, marketers, etc) how to achieve rockstar results with their social media, especially Twitter. And I inspire them to take action and "Just Do It." I achieve this by developing strategies that work. My motto is "Work Smarter Not Harder." I live by this and teach it to others every day.
In 1996 I founded GoGirlsMusic which grew into the oldest & largest online community of female musicians. I basically started a social network before we knew what that was.
Also in 1996 I became one of the first web designers in Houston, TX, helping businesses big and small dive into the dot com world.
I was blogging before it was cool in 2000. I live tweeted at a large conference in 2008 before most people had heard of Twitter. And today I host a large Twitter chat where each week we come together to share helpful tips and advice.
My eagerness to share years of accumulated knowledge and insights makes me one of the most in demand speakers at conferences, panels, podcasts, webinars and colleges. I have been a guest speaker at SXSW, Social Media Marketing World, Houston Social Media Day, Houston Social Media Breakfast, Houston Community College and international TV network Al Jazeera, just to name a few.
Despite my busy schedule, you can find me every Thursday at 1pm ET hosting the popular #TwitterSmarter Twitter chat where we connect, learn and share Twitter tips. I also co-host the All Things Audio podcast with Suze Cooper.
The best way to connect with me is on Twitter @MadalynSklar or through my website. "
About Stacy Sherman: Founder of Doing CX Right®
An award-winning certified marketing and customer experience (CX) corporate executive, speaker, author, and podcaster, known for DoingCXRight®. She created a Heart & Science™ framework that accelerates customer loyalty, referrals, and revenue, fueled by engaged employees and customer service representatives. Stacy's been in the trenches improving experiences as a brand differentiator for 20+ years, working at companies of all sizes and industries, like Liveops, Schindler elevator, Verizon, Martha Steward Craft, AT&T++. Stacy is on a mission to help people DOING, not just TALKING about CX, so real human connections & happiness exist. Continue reading bio >here.