If you want to develop products & services that meet customer expectations, you must first create a journey map that follows best practices. In this
Doing CX Right BlogResults for "customer journey"
A customer journey map is a simple concept: it is a diagram that shows the steps customer(s) go through when interacting with a company
Many companies spend a lot of time and budget on acquiring new customers. They focus on driving satisfaction in the early stages of the journey (Learn & Buy) and ignore customer experiences and sentiments once payment is received. This is often the case for companies offering membership-based services. We recently encountered a situation that demonstrates essential CX lessons.
Learn about journey mapping, how the process helps leaders understand their customers better and best practices.
23 CX thought leaders share how chatbots can improve customer service. Read & apply best practices to gain a competitive advantage.
How do you know if consumers are satisfied? Learn how to measure Customer Experiences & understand the WHY behind your NPS score.
Businesses need to take extra care of high-value customers, or they’ll go to a competitor Read & apply customer appreciation best practices.
Brands are restructuring so that Marketing reports to the Customer Experience Leader. Why is this shift happening now – and will it stick?
Successful organizations connect marketing and CX throughout the customer lifecycle. Learn ways to drive alignment to achieve real results.
It’s less expensive to keep current customers than get new. Learn how to deliver exceptional customer service at the moment people need it.